ather: Ather says “Our batteries are cool. The video is even cooler”, Marketing & Advertising News, ET BrandEquity

2022-06-11 00:54:29 By : Ms. Rose wu

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Ather Energy has launched a new ad, featuring Shreyas Seethapathy, one of their mechanical engineers, involved in designing the batteries.

While in bigger towns and cities, pent up demand has been exhausted and consumers have diverted their expenditure to travel and eating out, for consumers in smaller towns and rural areas, overall inflationary pressure has eaten away their discretionary spends.

The ‘Re-Trend’ report examines the wider social, economic and cultural context of innovation and spot patterns that help shape the technology reversals.

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Over the past few years, the number of women at the junior level has grown. Still, women continue to be underrepresented at the leadership level. Bias impacts women’s day-to-day work experiences and ability to advance. We are discussing the challenges women are facing in the workplace. #WhatItTakesToBeHer

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